數位音樂時代下獨立音樂產業的新經營模式：以「城市音樂」網路平台為例
The New Business Model of the Independent Music Industry in the Digital Music Era:Taking the "City Music" Internet Digital Music Platform as Example
In recent years, digital music has posed a far-reaching threat to the record industries. Those companies, therefore, try to overhaul their business models in a move to overcome the impasse, especially after the Internet digital music service companies are allowed to acquire copyrighted music sources legally. When the niche market for the music industry is emerging, the independent music industry, which is different from the mainstream popular music industry, has seen a stable growth economics and brought in rich creative power to the music world in Taiwan. As the independent music industry seemingly bears less brunt resulting from the digital music, the combination between digital music and Internet has prompt the growth of the independent music. Therefore, this research takes the “City Music” as an example to discuss how the independent music industry develops a different business model and how this model influences the music industry.