2009年年會論文 -藝術傳播中閱\聽人的實踐
篇名
藝術傳播中閱\聽人的實踐
Practices of audiences in art communication
作者
林青儀
LIN, CHIN-YI
中文摘要
藝術傳播雖為傳播領域中的一小塊,但喜愛觀看展覽的閱\聽人,其形貌以及在藝術傳播過程中的位置卻不明確。本文將整理博物館領域、藝術領域以及傳播領域中,與藝術傳播相關之研究,瞭解目前觀展閱\聽人的相關研究與研究成果。由實踐導向的閱\聽人觀點出發,觀察藝術傳播對閱\聽人的意義、在閱\聽人生活中扮演何角色,又閱\聽人如何以藝術媒介相關的儀式性實踐,做為其媒介實踐與其他種類實踐可能的層級關係。換言之,希望了解閱\聽人與觀展相關的實踐,此實踐怎麼與觀展人的生活脈絡聯結。
研究結果發現,觀展閱\聽人在藝術傳播過程中,存有連結媒介儀式與媒介實踐的可能性。另外,觀展閱\聽人外溢於美術館的實踐性間,彼此固定(anchor)的方向僅管不同,但都與閱\聽人的生命經驗與生活脈絡相關。觀展閱\聽人對於自己的實踐行為,亦發生隨生命階段而改變的流動狀況。研究建議,未來可朝特定藝術類別做深入的研究,並且使用更厚描的方式,瞭解閱\聽人實踐與其生活脈絡的連結關係。
英文摘要
The communication of art is a part of communication. However, the profile and status of audiences who love art is not clear. This article would first discuss about research fields of museum, art and communication, to realize researches and achievements of audiences who visit art exhibitions. Second, starting from the idea of the practice turn of audience, this article will observe that how does art communication means and where art communication stands when it fits in the audiences’ lives. Another goal is to figure out how do audiences take artworks as media and see those behaviors like visiting art museums as rituals; and, find out the relationships of those media practices and other practices. That is to say, this research is trying to understand the audience and practices of visiting exhibitions, and how does it connect between practices and audiences’ lives.
This research finds out that the possibilities that audiences, who visit art exhibitions in art communication, connect media rituals and media practice. Another, while the practices of audiences may spill out of museums and anchor each other with different ways, they all have in common with the experiences and lifestyles of audiences. Practices of audiences have the characteristic of dynamic. This article suggest that future researches can use thick descriptions to portrayal the connection between practices and audiences’ lifestyles.
中文關鍵詞
博物館,傳播,閱\聽人,實踐,藝術
英文關鍵詞
Museum, Communication, Audience, Practice, Art
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