2018年年會論文 | 返回論文列表 |
篇名 以大數據初探「Line Today」軍事新聞對閱聽人之議題設定效果研究
Research on the Agenda Setting Effect of "Line Today" Military News
作者 張菀倫
中文摘要

 根據議題設定理論,媒體軍事新聞報導會影響民眾軍事議題感知及重要性判斷。

網路出現後,媒體環境劇變,閱聽人媒體使用習慣亦改變,「Line」於2016 年
在我國上線「Line Today」,提供約130 家媒體,每日2000 則以上報導,擁有約
1600 萬使用者。一個聚合多重媒體訊息的通訊軟體新聞平台,是否具有議題設定
功能? 本研究以「Opview」取得「Line Today」為期半年的軍事議題報導與留言進行
分析,發現「Line Today」之軍事新聞的確具有議題設定功能。
英文摘要

 According to the agenda setting theory, the coverages of the media will affect

people's perception of military issues and how important the issues are. As the
internet has become an important medium for media communication, people’s
media using habits have also changed a lot. "Line Today" was launched by " LINE"
in 2016. With about 130 media sources and over 2,000 daily news coverages, there
are about 16 million users in Taiwan. In this study, we use "Opview" to gather " Line
Today " military reports and audiences’ messages for a period of six months. The
research found that the agenda setting function of "Line Today" military news do
exist.
中文關鍵詞 Line Today、議題設定、軍事議題、媒體整合平台、Opview
英文關鍵詞 Line Today / agenda setting / military issues / Media integration platform / Opview
發表日期 2018/07/01
授權狀況 已授權
全文下載 以大數據初探「Line Today」軍事新聞對閱聽人之議題設定效果研究